Client
Main Event Caterers

Services
Brand Identity
Logo Design

Year
2021

Role
Lead Designer

The Project
Main Event Caterers is a sophisticated, upscale catering company that was looking for branding that helped reshape their brand and site to look upscale, and high-end.

The Approach

The branding for this business was structured around the main logo, keeping in mind the simple and elegant look of the brand as a whole. I wanted to have a minimal unique pattern, with muted earthy tones, and a minimalistic typeface so the images of the food would remain the center of attention.

The client wanted a site that encapsulated the beautiful gallery of images for their food. They also wanted to provide a unique, identifiable, and immersive website experience that highlighted their special dishes and unique catering abilities.