Client
Doyen Consulting

Services
Brand Identity
Logo Design
Website Design

Year
2021

Role
Lead Designer

The Project
Doyen Consulting Group helps you find relief and facilitate change for both you and your family. They wanted a brand and site that would demonstrate this goal and reflect their values in the best way possible.

The Approach

The goal of the branding elements here was to emulate a sense of calm with muted tones and soft, elegant fonts. These brand decisions helped navigate the website's design, resulting in a great user experience anchored by an understanding of the audience and their expectations.